OKAPI:Orbits

Designing the Orbit of a Conscious Future

THE CASE

OKAPI ORBITS is a German NewSpace company that helps satellite operators navigate a sustainable path through space. When they approached us, their mission was already bold: preventing collisions and making Earth’s orbit cleaner. Our role was to translate that mission into a visual identity as groundbreaking as their work.
#Brand Strategy #Brand ID
The branding challenge was cosmic — literally. We designed a visual language that reflects OKAPI’s cutting-edge technology and scientific ethos, while staying approachable and human-centered.
The brand mark evokes orbital movement and planetary systems with refined simplicity. We expanded this into a wider identity system, using bold colors, rounded geometric shapes, and fluid motion to express agility, precision, and optimism.
Our work also included crafting a cohesive brand narrative and a presentation system that supports their presence in key global forums and investor settings. The outcome is a brand designed to inspire trust and signal innovation — one that’s grounded in science and aligned with the future of sustainable space traffic management. This is branding in zero gravity: strategic, systemic, and ready for launch.

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We are a team of Brand Strategists, Creative Directors, Graphic Designers, Art Directors, Motion Designers, Copywriters, Digital Strategists, Developers. We take businessess and services and make them seen, understood and remembered.

We take complex industries and make them understandable. We take functional brands and make them memorable. We take businesses that work hard—and help them work smarter.